Utah's Most Successful Brokerage
Our Company Story
Our company was founded in 1976. After over 20 years of unparalleled success as the Coleman Land Trust, Prudential Utah Real Estate was incorporated in 2001.
On November 12, 2009, Prudential Real Estate announced new leadership when Stephen Roney, a residential real estate and relocation veteran of more than 30 years, assumed leadership of the company.
After several years of success under the Prudential brand, in 2014 the company changed umbrellas and became Berkshire Hathaway HomeServices Utah Properties. The company’s standing partnership with Berkshire Hathaway, one of the most respected brands in the world, has ushered in new growth including two new offices in the Salt Lake Valley and increased company size throughout.
Steve Roney, owner and CEO of Berkshire Hathaway HomeServices Utah Properties shares: “As Berkshire Hathaway HomeServices, we will drive performance and profitable growth both locally and globally, long into the future. Our conversion began a new stage for our company and for residential real estate in Utah, and we look forward to building on our tradition of superior client service under our tremendous brand.”
Beyond a sterling brand and long term community track record, we have 29 offices blanketing the Park City, Summit and Wasatch counties, Salt Lake City, South Jordan, North Salt Lake/Bountiful and Ogden. More than 400 knowledgeable agents are positioned throughout these offices to assist our valuable customers.
After years of award-winning success both nationwide, as well as in Utah, Berkshire Hathaway HomeServices Utah Properties continues to out-perform the local competition while relentlessly seeking ways to improve our legendary customer service.
Stephen C. Roney
Chief Executive Officer & Owner, Berkshire Hathaway HomeServices Utah Properties
He has more than 30 years of operating experience in the corporate relocation and residential real estate businesses. He is the former President and Chief Executive officer of The First American Corporation’s Residential Group and its subsidiary, MarketLinx.
At First American he was responsible for building North America’s largest residential real estate platform which provides transaction management, multiple listing, and CRM software and services to over 500,000 agents and brokers.
Previously, Mr. Roney was the President and Chief Executive Officer of Coldwell Banker Relocation Services. Under his leadership, the company became the leading global provider of relocation services for corporations and government agencies, managing employee moves in over 100 countries.
He was responsible for greatly expanding the breadth of outsourced services provided beyond real estate to include many HR, finance and logistics functions. Mr. Roney began his career at Transamerica Corporation, where he held various operating and leadership roles with its corporate relocation services subsidiary. Mr. Roney received a B.S. in Business Administration from the Haas School of Business at the University of California, Berkeley.
Steve Roney Jr.
Owner, Berkshire Hathaway HomeServices Utah Properties
Steve Roney, Jr. is involved in all operational areas of Berkshire Hathaway HomeServices Utah Properties, including marketing, technology, and finance. In his role as Senior Vice President, Steve plays an integral role in guiding the strategic direction of the firm, working closely with the management team, staff, and agents. Steve relocated to Park City from Southern California in early 2015, where he spent 10 years working as an executive for publicly traded companies in the consumer electronics and technology arenas. Steve attended the University of California, Berkeley where he received his undergraduate degree in Economics. For his postgraduate work, Steve attended Loyola Marymount University where he received a JD/MBA. Steve is the proud father of a son and a daughter.
Owner, Berkshire Hathaway HomeServices Utah Properties
Tom Roney is involved in all operational areas of Berkshire Hathaway HomeServices Utah Properties, including marketing, technology, and finance. In his role as Senior Vice President, Tom plays an integral role in guiding the strategic direction of the firm, working closely with the management team, staff, and agents. Tom relocated to Park City from Southern California in 2009, where he spent 6 years working in finance and investments. He is a graduate of the University of Southern California with a degree in Business Administration and the proud father of two daughters and a son.
President, Business Development
In his role as President of Business development, Will focuses on growth strategies, including recruiting, coaching, and training throughout BHHS Utah Properties’ market areas of Salt Lake, Summit, Wasatch, Davis and Weber Counties. His extensive background in real estate agent development along with his dynamic personality make him an incredible asset to our professionals and company. In real estate’s constantly evolving and competitive landscape, Mr. Cooper will ensure BHHS Utah Properties agents are given the resource support to distinguish their service and offer enhanced quality service to clients.
Will has enjoyed a distinguished 25-year career in real estate. Most recently, he was a President and an Owner of Stringham Schools, the largest real estate school in Utah. Prior to his time at Stringham, Will was the Principal Broker and Owner of ERA Legacy from 1998 to 2008 and was the CEO of Virtual Agent, now known as Dotsignal, a mobile marketing technology company for Realtors, from 2008 to 2014. He has been a licensed agent in Utah since 1991 and a Pre-License and CE Instructor since 2008.
Senior Vice President, Marketing
As Senior Vice President of Marketing for BHHS Utah, Diane oversees all corporate and agent marketing strategy, deliverables and company initiatives. Her substantive background in real estate, medical sales, management and marketing enables Diane to implement marketing best practices to the benefit of the BHHS Utah and its agents. Her track record as a former top-performing agent informs her ability to understand and meet the manifold needs of real estate professionals.
In addition, Diane brings a vast knowledge of developments. She was the development representative for East West Partners for over ten years, representing over 350 million dollars of developer sales in Empire Pass, Deer Valley. Diane also assists with training, the implementation of technology, and consultations with BHHS Utah development teams.
Chief Technology Officer
Joe’s 20+ year career has been focused on how to use technology to increase sales and improve the sales experience. Joe moved to Utah from Southern California in 1996 and has served in various leadership positions in several companies including VP of Business Development, VP of Sales and CEO. He has been a co-founder of several companies and loves contributing to strategy, sales, marketing and the overall success of the company.
Senior Vice President, Wasatch Front Operations
Kevin was raised in Las Vegas, Nevada and moved to Salt Lake City in 1974 after graduating from BYU. In 1977, he obtained his real estate license and joined Hooper-Ballstaedt Realtors where the owner, David Hooper, promoted him to Manager after just 8 months. There he began grooming for his career as Broker, recruiting agents for Hooper-Ballstaedt. In 1980, Kevin was hired by Gump and Ayers and in 1992 became the Broker of the Salt Lake City office. In 1995, he was hired as a Broker by Wardley Better Homes and Gardens which was later bought by Coldwell Banker in 2001. In 2004, Kevin found his home at Prudential—now Berkshire Hathaway HomeServices Utah Properties.
Out of the office, Kevin enjoys spending time with his wife of 40+ years, his 4 children, and his 10 grandchildren. He is the definition of an outdoor enthusiast and enjoys skiing, backpacking, camping, hiking, water skiing, and surfing.